
Our Management Team
Maximilian Graf Stolberg
Founder and CEO
- Over 15 years of experience as a divisional director and project leader for renowned customer loyalty programs
- Development and operation of customer loyalty systems and new business models (PAYBACK, DeutschlandCard, REWE Vorteilskarte and Simyo amongst others)
- Leadership of successful, international CRM projects
- Experience in the areas of new media, telecommunications, fuel operators and retail
- Systemic coach and SCRUM Master
Cecilia Floridi
Managing Director
- Over 15 years of experience as a divisional and managing director in the retail, energy and financial services sectors
- Profit & loss responsibility in areas such as marketing, category management, purchasing and sales
- Expertise in customer management / loyalty and cross-channel customer acquisition
- Leadership and successful implementation of brand repositionings, transnational product range design and optimization plus the design and development of new business areas
Oliver Kühn
Director CRM
- Over 6 years of experience as a project and subproject leader in the areas of CRM, loyalty, customer strategy and sales
- Management of connection and operational projects relating to customer loyalty programs such as PAYBACK
- Successful implementation and development of loyalty programs for renowned companies
- Specialist requirements management for complex, integrated customer loyalty projects
- 12 years of experience in the areas of retail, grocery, media and pet supplies
Doreen Radis
Head of Customer Experience
- 10 years of project leadership expertise with the direct management of up to 10 employees with a budget responsibility of 3 million euros
- Management and rollout of a concept for 620 points of sale and in 4 customer service units with 230 trained agents
- 8 years of experience in indirect sales, sales and marketing (retail, large scale consumer retailing, internet marketing, call centers)
- National responsibility for a marketing channel´s processes and campaigns with 440 sales partners
- Over 20 years of experience in the areas of retail, CRM, telecommunications, advertising, the music industry, large scale retailers and internet marketing
Steffen Schillings
Head of New Business
- Over 10 years of experience in the areas of finance, retail and consulting
- Leads DataLab´s new business team
- Management and successful implementation of international projects
- Finds the right solution for every challenge
- Expert in the areas of accounting and finance for the implementation of customer loyalty
Jan Hendrik Seidel
Head of Analytics
- Over 15 years of experience as a project leader for applied data analysis
- Expert in the areas of statistical modelling, data mining and machine learning
- Extensive knowledge of big data´s most prominent technologies
- Successful implementation of analytical CRM projects in areas such as lead scoring, recommendation systems or customer segmentation
- Experience in the areas of ecommerce, food retailing, telecommunications and healthcare